The timeless principles of successful business strategy /

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Bibliographic Details
Author / Creator:Viardot, Eric.
Imprint:New York : Springer, 2011.
Description:1 online resource (ix, 90 p.)
Language:English
Series:Management for professionals
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/8900051
Hidden Bibliographic Details
ISBN:9783642212369 (electronic bk.)
3642212360 (electronic bk.)
9783642212352
Notes:Description based on print version record.
Summary:This book examines established firms that have endured for a century and more, presenting ten lessons that reveal the fundamentals of long-term corporate strategy. Countering short-term thinking, these are principles to be pondered and used case-by-case.
Other form:Print version: Viardot, Eric. Timeless principles of successful business strategy. New York : Springer, 2011